Alu-Value
Phase 2 Local SEO for a Krugersdorp glass and aluminium installer.
Established glass and aluminium installer serving Krugersdorp and the broader JHB West market. Phase 1 website shipped, Phase 2 Local SEO active, retainer starts June.
Crowded competitive set in JHB West: Aluminium Pros, Twins Aluminium, Elite Glass. Standard SA agency pricing put real marketing out of reach for an owner-operated installer focused on craft. Pieter needed an agency that understood the trade and would put the work in without R45,000/month overhead.
Phase 1 (delivered): premium website build targeting "aluminium windows Johannesburg" cluster keywords. Estate-grade design references (Steyn City, Eagle Canyon, Waterfall HOA-compliant copy). Phase 2 (underway): GBP optimisation, citation building across 50 SA directories, monthly content pieces, service pages targeting "frameless glass JHB", "aluminium sliding doors Krugersdorp", and adjacent JHB-West suburb keywords.
Phase 2 invoice (INV-040, R10,000) issued, due 11 May. Retainer kicks in June 2026 at the grandfathered rate. Service pages staged. Competitive landscape mapped (17 SA competitors documented in KILO Intelligence).
Want results like this?
Same playbook is available to you. R20,000 entry, R3,500/month retainer from Month 2 (Month 1 waived). Page 1 of Google in 90 days, or full refund AND you keep every asset built.